About Us

Emily Uhland, Main & Broad senior editor, joined Cherokee Media Group in 2005. Emily has held several roles with the company including lead graphic designer, lifestyle editor, and co-editor of Cary Magazine before launching Main & Broad. As senior editor, Emily enjoys the opportunity to meet and share the stories of passionate individuals and organizations working to enrich the communities of Wake County.

Emily is a native of Raleigh and graduated with a Bachelor of Arts degree from the School of Journalism and Mass Communication at UNC-Chapel Hill.

Emily and her husband, Mike, have two daughters. Emily loves baking, playing tennis, hiking with her family, and spoiling her boxer, Pepper.

To contact Emily and the editorial team, email editor@mainandbroadmag.com.

Jonathan Fredin was named chief photographer at S&A Cherokee in 2008, following an award-winning career as a newspaper reporter and photojournalist in Virginia and Florida and as a freelance photographer for The New York Times and The Associated Press.He earned a Bachelor of Science degree in print media from Florida Southern College in Lakeland, Fla. When not shooting for Main & Broad and parent company S&A Cherokee, Jonathan enjoys photographing wildlife, reading fiction and riding bicycle long distance.

Arlem America Mora joined Cherokee Media Group in May 2022 as Local & Regional Social Media Coordinator, Cary Magazine, Main & Broad, and Wake Living. She spent half a decade working in broadcasting in Nicaragua as a TV talk show host and spokesperson and the subsequent half behind the camera as a freelance videographer, photographer, and graphic designer. She is relentless in her pursuit of crafting images and videos that tell a story. Arlem recently moved to Cary with her husband, Roberto, and her pooch, Rocco. She enjoys running, boxing, and hiking when she is not posting and checking audience engagement on our social media platforms.

Kris SchultzMain & Broad publisher, joined S&A Cherokee in 2008 as a media sales manager for CM’s sister publication, Triangle East. Since then he has continued to build strong relationships in the Western Wake business community. He manages advertising for Main & Broad and also handles sales for other regional publications such as Southern Living and Coastal Living.

Tara Shiver first joined Cherokee Media Group in 2007 as copy editor after graduating from NC State University. She served as co-editor and web editor for Cary Magazine before leaving in 2013. After moving around the East Coast as a military spouse, she rejoined Cherokee Media Group as copy editor in 2022. Tara produces weekly e-newsletters for Cary Magazine, Wake Living, and Main & Broad. She lives in Pennsylvania with her husband, Justin, and their menagerie of cats and chickens. Tara spends her free time gardening, trying to bear-proof her bird feeders, and playing pub trivia.

Lisa White joined S&A Cherokee in 2010. She’s responsible for the circulation and distribution of Main & Broad as well as several sister publications, Auto RemarketingAuto Remarketing CanadaSubprime Finance News and BHPH Report. Born in Scotland U.K., she became a U.S. citizen in 1996 and is proud to call North Carolina home. During her spare time she enjoys camping, live music events, cooking and reading Main & Broad.

David McCreary is a freelance food writer for Main & Broad. When he’s not scouting out the next buzz-worthy local eatery, David enjoys golf, tennis and modern rock music. He especially loves spending quality time with his wife, Jenny, with whom he recently celebrated 25 years of marriage.

David and his wife have two children, Noah and Joy, and live in Fuquay-Varina.